Guide
How can a gallery show and sell digital art online?
Present each work in a context that suits it, record what a collector needs to trust it, and make buying simple. That means a viewing space, complete artwork records, and checkout. Galleries can assemble these separately or run them from one system.
Give the work a place to be seen
A plain grid of images undersells work meant for a screen. Options range from a curated page per exhibition to a 3D room a visitor can walk through, which needs care on phones, where graphics power and screen size are limited.
Record what collectors ask
Buyers of digital work look for provenance, the condition or file state, and a certificate of authenticity. Keeping those with each artwork in structured form makes them easy to show and to audit.
Make buying and asking easy
Offer a cart for direct sales and an inquiry route for pieces priced on request. Shipping estimates matter for anything physical that accompanies a work.
A worked example: Gallarix
Gallarix bundles these into one system. Its WebGL viewing room adapts to phones and tablets by lowering texture size, shadows and animated objects and using touch controls. Artworks carry provenance, condition notes and a certificate of authenticity.
Collectors get a cart, wishlist, shipping estimates and inquiry flows; the gallery gets a dashboard for inventory, events and marketing. Google Gemini drafts descriptions and tags, and a concierge answers from the live inventory.
More on the example: Gallarix.